The extent of bankers' awareness, attitude towards social enterprises Dissertation

The extent of bankers' awareness, attitude towards social enterprises business modes and social enterprises' ability to attr - Dissertation Example Major focus is placed on the objectives of the organizations. Social enterprises can be of different types. For example, a social enterprise can take the form of share capital organization, or it may be a non-share capital enterprise that is generally known to be as non-profit corporation, or it may take the form of a cooperative, or it may be built through partnership, or it may take the shape of a sole proprietorship. (Conaty, 2001; Martin and Thompson, 2009; Brooks, 2008) Very often, a social enterprise is created as a profit making independent organization having some particular social values implanted in its business activities. Some times a social enterprise is built in order to generate revenues for financing the activities of a non-profit enterprise, while in some other cases a social enterprise is simply a profit-generating subsidiary of a non-profit corporation. Most of the social enterprises operate at breakeven point or generate quite small level of profits. However, some social enterprises can be quite profitable. Everything depends on the purposes for which the social enterprises are set up. ... Second, Smallbone et al (2001) is of the opinion that the utilization of surpluses generated through their economic activities for fulfilling a social objective is the prime distinguishing characteristic of social enterprise. How social enterprises are financed: A number of literatures have put some focus on the financing of social enterprises (Smallbone et al 2001; Bnak of England, 2003, Conaty, 2001; Westall, 2001). Various studies have tries to identify the source of funds that social enterprises utilize to fulfill their noble objectives. In these studies it has been found that social enterprises generally are not capable of generating sufficient amount of revenues from the sales of goods and services for financing their social or environmental goals. The researchers have suggested that this shortfall in funding is most of time made up with grants. Grants towards social enterprises are generally provided by local, provincial or central government. Smallbone et al (2001) pointed ou t in his study that most of the types of social enterprise need grant support at the time of their initiation and early trading times. However, the level of grant support required generally varies on account of their activities and sizes. Smallbone et al (2001) interviewed 80 entrepreneurs who had set up social enterprises and they found that 39 percent of them obtained grants from European Commission, 49 percent from regional or central administration and 33 percent from the local government. This kind of funding is generally utilized to finance expenditures on capital. Conaty (2001) identified two largest sources of funds to finance expenditure on capital in social enterprises. One of them is

Obesity in Children Essay Example for Free

Obesity in Children Essay What parents allow their children to eat can affect their bodies and their life. Most children don’t realize the effects of long term illnesses such as obesity, type 2 diabetes, heart condition and high blood pressure. Taxing unhealthful foods and beverages could prove an important strategy to overconsumption and potentially aid in weight loss and reduced rates of diabetes among children and adults. Junk food should be taxed because it will reduce obesity, type 2 diabetes, and health care costs. First of all, taxing junk food will lower obesity among Americans. The increase in both soda and pizza found that many Americans would still buy junk food regardless of a price increase. Taxing of sugary beverages at a penny-per-ounce rate with the goal of decreasing consumption of obesity caused in drinks. The junk food tax would fund obesity related health initiatives such as diabetes care. Obesity has been acknowledged as a national problem, notion of taxing junk food doesn’t seem so bad. Secondly, Americans need to take better control over what they eat and what they feed their children. We must take a stand against obesity, type 2 diabetes, high blood pressure and heart disease in children and young adults. Most fast foods contain process meats and considered unhealthy in children. Americans don’t have an ideal what they are eating in fast food restaurants. How the government determined what foods should be served in schools. A couple of school systems such as Texas and California had a great idea to remove soft drinks, pop, soda, energy drinks and cola from the schools lunch rooms along with fast foods such as burgers, French fries, hot ogs and convenience stores, too fight the obesity epidemic among the United States and children. Replace drinks with orange juice, and water. Replace fast foods with fresh fruits, vegetables, salads and exercise. Obesity in the United States has risen from 48 percent to 65 percent within the last thirty years and so has health care which has sky racket. We need to be more proactive in saving our children by eating healthier f oods in the home and school. Schools need to change the vending machines to reflect eating healthy will help the body to become healthier. The school environment, nutrition, organizational support groups, school policies that take away things such as sweetened beverages, and replace them with water, juice, fruit, vegetables and less junk food. Availability of less healthful food and beverages in schools is worldwide. Despite changes in improving school food environment, availability of high fat food such things as pizza and hamburgers remain high in United States schools. Canadian elementary schools seem to have fewer vending machines, but less healthful food and beverages are available to all grades as they are made available through outlets such as cafeteria, school stores. It is said that schools may influence students into eating unhealthy by the lunches they provide and the vending machines that are in schools. Lastly, fast foods are not good because they have no nutrition value, most children that consume fast foods on a daily basic start to gain weight due to lack of exercise. Children watch more TV and play more video games than exercising. Less exercise in schools, have also been a major factor contributing to obesity in children. Fast foods make children tired, the more you eat the less energy you have. When you walk into a store whether it’s a large grocery store or a small convenience store the lack of fruits and vegetables are small. Most children and adults are unaware that they have high cholesterol and high blood pressure. Most children who suffer from obesity also have a high rate of asthma. It would be a good idea if governments would rate schools on lunches they are providing to students. The school should prohibit advertising of fast foods, sweets and pop, prohibit use of less healthful foods , provide advertising that deals with eating healthy and healthy foods such as fruits, vegetables, seek educational requirements for school food and include requirements for nutrition education. Include exercise in the diet each day that way children won’t feel tried after eating lunch. They will burn off fast and their bodies will feel better and become better in the long run. We need our children to be healthy. We need to avoid sickness, obesity, type 2 diabetes, heart disease and high blood pressure. Americans need to limit the intake of fast foods and start looking at healthy choices for themselves and their children. Medical bills have sky racket. If we plan to keep our generation of children around we better start looking at better ways of eating and providing nutrient in our everyday diet. Most people have cars, less people walk, ride bikes, or exercise. We have become lazy when it comes to exercise and eating healthy. Look at your children and ask yourself, do I want my child to continue looking like this, obese, sick and unhealthy.

Case Study: Hunter Douglas Group

Case Study: Hunter Douglas Group This is a case study report to analyse how Hunter Douglas Group manages its human resource planning and how the activities involved in the human resource planning process contributes to the success, as well as to ensure future success, of this large multi-national organisation in line with its corporate vision, mission, core values, strategic planning and objectives. Human resource planning provides the means to accomplish the desired outcomes of the organisation and achieving objectives by ensuring that the organisation has the right number of quality people available to achieve objectives through strategy implementation. This is based on a close working relationship between the human resource practitioners and line managers in each company (business unit) of its decentralised organisational structure. The human resource practitioners serve as consultants to line managers concerning the people management implications of business objectives and strategies. Line managers, in turn, have the responsibility to respond to the business implication of human resource objectives and strategies. We also see that the environmental and contextual changes present a number of competitive challenges to this organization which requires its human resource management to be involved in helping to create and build new capabilities. The challenges include: Globalisation: the challenge is to move peoples ideas, products and information around the world to meet local needs. Technology: the challenge is to make technology a viable, productive part of the work setting Competition: in order to remain competitive and remain as a market leader, Hunter Douglas is aware of the importance of continuous training of its people. Economics: economic growth or lower interest rates cause the increase in spending and often increase in business opportunities. Changes in the labour market has an impact on the organisations ability to find and keep employees Workforce changes and ability to cope with change: these include resignations, terminations, leave of absences, death, change in employment status and retirement The success of a business is directly linked to the performance of those who work for that business and Hunter Douglas Group is fully aware of this as it believes in the power of learning and providing its employees growth opportunities to develop their skills. Hunter Douglas Group acknowledges that its employees commitment is the key ingredient to the Groups continued growth and success. Hunter Douglas Group prides on the diversity and strength of its corporate culture that empowers its employees to build and run the business like their own businesses. The Hunter Douglas Group acts like a federation of entrepreneurial companies who think globally but act locally. The character and creativity of its 21,000 employees in 169 countries worldwide have built the dynamic and entrepreneurial company that the Group is today. With numerous benefits encouraging wellness and a work-life balance, Hunter Douglas Group regards its employees as its most valuable resource which is the key to the Groups success. Background Corporate Mission and Core Values Corporate Mission: Hunter Douglas is the worlds market leader in manufacturing a wide range of innovative and quality architectural and window covering products. Hunter Douglas provides on-time delivery, reliable and friendly service at a competitive price. Its aim is to offer fulfillment to its staff and to secure a reasonable return to its shareholders. Core Values: Customer Oriented Putting customers first Providing reliable and friendly service. Achieving on-time delivery Innovation Seeking continuous improvement and new ideas to create value to our customers Striving for creative ways of doing our work better Teamwork Working together harmoniously to achieve common goals and objectives Integrity Honouring commitments to customers, staff and organisation Being sincere and truthful Communication Showing respect and understanding for each other Being frank, open and receptive Staff Well-Being Providing continuous training and development Recognising good performance Corporate Structure Board of Directors Hunter Douglas Group has a one-tier corporate structure. Under its Charter, the Board of Directors is responsible for the overall management and control of the Company. The Board is appointed by the shareholders at the annual General Meeting. The Board has four regular meetings per year and additional meetings as required. Board members may not be members of more than five boards of public companies. Independence The Board has six Members, of whom four are independent. It acts collectively by majority resolution. Functions The Board reviews the overall strategy, financial objectives, budgets, acquisi ­tions, divestments, capital expenditures, currency and aluminium hedging, port ­folio composition and returns, results and risks in the Companys business. Audit and Compensation Committees The Board has an Audit and a Compensation Committee, whose members are independent. The Audit Committee reviews the Companys accounts, internal controls and meets with the Companys external Auditors twice a year. The Compensation Committee reviews the Directors and Officers compensation and stock options. Chairman, President CEO Mr. Ralph Sonnenberg is Chairman of the Board of Directors, President and Chief Executive Officer. Officers The Board annually appoints the Officers of the Company: the President, the Co-Presidents, four regionally responsible Vice Presidents, two Staff Vice Presidents and a Corporate Secretary. The Vice Presidents and Corporate Secretary report to the President. Financial Reporting In accordance with the applicable reporting principles, the consolidated financial statements give a true and fair view of the assets, liabilities, financial position and profit or loss of the Group. The annual report includes a fair review of the development and performance of the business and the position of the Group, together with a description of the principal opportunities and risks associated with the expected develop ­ment of the Group. Major Business Processes A business process is a collection of structured, related tasks or activities which produce a specific product or service which serves a particular goal for customers. The main types of business processes observed in this case study report are Management Processes, Operational Processes and Supporting Processes. Management processes: processes which govern the operation of a system in an organisation. Typical management processes include Corporate Governance and Strategic Management. Corporate Governance The Hunter Douglas Group is incorporated in The Netherlands Antilles and has its statutory seat in Curaà §ao. Hunter Douglas is therefore not subject to The Netherlands Corporate Governance Code. However, Hunter Douglas adheres to good Corporate Governance. The Group has the following key internal controls: Conflicts of Interest Policy The Conflicts of Interest Policy is applicable to all key employees covering relations with customers, suppliers and other third parties. Insider Trading Policy The Insider Trading Policy, as prescribed by the Authority Financial Markets (AFM), restricts trading in the Companys shares by Directors, Officers, key employees and related persons. Internal Audit Function Hunter Douglas principal Operating Companies have an Internal Audit Program. Authority Limits Every Manager, including the Regional Vice Presidents, has clearly defined Authority Limits. Whistleblower Policy Hunter Douglas has a Whistleblower Policy in each and every Company within the Group. Compensation Compensation is reviewed by the Compensation Committee of the Board. The Company also follows the best practices: Stock options Stock options are granted for five years with vesting starting after two years. Stock It is not the Companys Policy to provide stock at no cost. Loans Loans to Directors, Officers or other employees bear market interest. There is no forgiveness of principal or interest. Investor Relations Hunter Douglas has an Investor Relations Website, regularly issues press releases and holds analysts and investor meetings. Strategic Management Strategic management is a process through which organizations analyse and learn from their internal and external environments, establish strategic direction, create strategies which are intended to move the organisation in that direction and implement those strategies, all in an effort to satisfy stakeholders, as illustrated in the diagram below: External Analysis (External Environment) Strategic Controls Direction Setting: Generate, Allocate Build Develop Vision Evaluate, and relationships Control Mission and Manage Systems Values Select, Resources Design Strategies Structures Measure and Evaluate performance Internal Analysis (Internal Environment) Strategy Formulation Strategy Implementation and Evaluation Hunter Douglas Group has been successful over the long term because the Group has effectively acquired, develop and manage resources and capabilities that provide competitive advantage. The Group has, over the years, achieved strong brand recognition such as the HunterDouglas ® in North America and Asia as well as for Architectural Products worldwide. Luxaflex ® for residential window coverings in the rest of the world. The Hunter Douglas Group, with its 21,000 employees in 169 countries worldwide, takes advantage of its organisational strengths and environmental opportunities. It continues to neutralise or overcome organisational weaknesses and environmental threats by managing its business processes well and applies best practices. Operational processes: processes which constitute the organisations core business and create the primary value stream. Typical operational processes include Purchasing, Manufacturing, Marketing, and Sales. As a highly decentralised organisation, each company in each region within the Hunter Douglas Group manages autonomous operations with minimum interference and maximum accountability, growing their businesses within the groups entrepreneurial environment following the corporate governance, vision, mission and values. Supporting processes: processes that support the organisations core processes. Examples in this category include Accounting, Recruitment, Technical support. Although highly decentralised, each company in each region within the Hunter Douglas Group has to follow an Internal Audit Program when it comes to financial and accounting matters. Recruitment and Human Resource matters are set in line with the business plan and strategies of each company in each region as well as in line with the directions and corporate governance, vision, mission and values of the Group. Business Strategy Porters Generic Strategies Target Scope Advantage Low Cost Product Uniqueness Broad Cost Leadership Differentiation (Industry Wide) Strategy Strategy Narrow Focus Strategy Focus Strategy (Market Segment) (Low Cost) (Differentiation) Hunter Douglas Groups strategy is to grow the market and the Groups market share by continuing to introduce innovative and proprietary new products and by expanding its presence in key geographic markets. It was observed that Hunter Douglas Group has been successful in using the Differentiation Strategy by having the following internal strengths: Access to leading research and development Highly skilled and creative product development team Strong sales teams with the ability to successfully communicate the perceived strengths and benefits of the product. Corporate reputation for quality and innovation Differentiation Strategy A differentiation strategy calls for the development of a product or service that offers unique attributes that are valued by customers and that customers perceive to be better than or different from the products of the competition. The value added by the uniqueness of the product may allow the firm to charge a premium price for it. The firm hopes that the higher price will more than cover the extra costs incurred in offering the unique product. Because of the products unique attributes, if suppliers increase their prices the firm may be able to pass along the costs to its customers who cannot find substitute products easily. The risks associated with a differentiation strategy include imitation by competitors and changes in customers tastes. Generic Strategies and Industry Forces Industry Generic Strategies Force Cost Leadership Differentiation Strategy Focus Strategy Strategy Entry Ability to cut price in Customer loyalty can Focusing develops core Barriers retaliation deters discourage potential competencies that can act potential entrants entrants as an entry barrier Buyer Ability to offer lower Large buyers have less Large buyers have less power Power price to powerful power to negotiate to negotiate because of few buyers because of few close alternatives alternatives Supplier Better insulated from Better able to pass on Suppliers have power Power powerful suppliers supplier price increases because of low volumes, to customers but a differentiation-focused firm is better able to pass on supplier price increases to customers Threats of Can use low price to Customers become Specialised products core Substitutes defend against attached to differentiating competency protect substitutes attributes, reducing against substitutes threats of substitutes Rivalry Better able to Brand loyalty to keep Rivals cannot meet compete on price customers from rivals differentiation-focused customer needs Relationship With External Entities In order to remain successful and continue to expand its market share, Hunter Douglas Group has learned to develop and manage relationships with wide range of organisations, groups and people that have a stake in their business. The emergence of a fiercely competitive global economy means that the companies within the Hunter Douglas Group have to expand their networks of relationships in their region and cooperate with each other to remain competitive. Education Hunter Douglas Singapore team up with the National University of Singapores Department of Architecture to organise the NUS-Hunter Douglas Award for the innovative use of technology in Architecture. Hunter Douglas Group has developed multi-level training and education programs for its fabricators, retail dealers, professional designers and installers. It holds consumer seminars to help prospective buyers under ­stand the importance of window coverings for home fashions and for light control and energy efficiency. It provides training seminars and hands-on workshops for retailers, designers and installers, which includes CD-Roms, videotapes and web-based instructions, through ­out the world. It has created the industrys first and only formal Retail Alliance Program, offering its very best dealers a choice of tiered partnership options that reward their brand loyalty with lucrative business-building benefits, including financial incentives and exclusive products and programs. Through Hunter Douglas Group exclusive partnership with Archiprix International, it builds relationships with the next generation of architects as they begin their careers after college. With Hunter Douglas Groups support, Archiprix organises a biennial international com ­petition for the best graduation projects in architecture. Finalists travel to a host city with hundreds of architects from around the world where an independent jury evaluates the student entries and recognizes the most outstanding work with the Hunter Douglas award. Hunter Douglas Singapore was conferred the Singapore Institute of Architects Friend of Architecture Award in recognition of the companys contribution to Architecture in Singapore and its continuous support for the Singapore Institute of Architects. Its Windows of Opportunity seminar on the use of window fashions in interior design reaches more than 2,500 design school students and designers in major United States markets each year. At the Fashions Institute of Technology in New York and other leading design schools, Hunter Douglas provides design students with industry overviews and a business perspective through teaching opportunities. At the renowned Pratt School of Architecture, Hunter Douglas has sponsored design studio projects that challenge students to envision new and novel ways to integrate its products and materials into architectural structures. Corporate Citizenship Hunter Douglas Group actively supports the com ­munities in which they live, work and do business. Decisions about which causes to support and the form that support takes are made locally by the management in each country. It provides window coverings to hospitals, research centres and healthcare facilities around the world. It supports educational opportu ­nities for the families of its staff and less privileged members of our communities. In the United States and Canada, Hunter Douglas sponsors Habitat for Humanity, donating custom window cover ­ings for the homes Hunter Douglas has built for low-income families since 1993. Hunter Douglas employees have also contributed thousands of hours in sweat equity assisting with the building of these homes at the local level. Hunter Douglas stimulates students awareness of its products and encourage their creativity through competi ­tions in which they are judged upon the innovative application of its products in their design projects. Hunter Greenà ¢Ã¢â‚¬Å¾Ã‚ ¢ and Keen on Green are important new company-wide environmental initiatives being undertaken by the Hunter Douglas branded compa ­nies to reduce energy consump ­tion, water usage and its overall carbon-footprint. It also includes an ongoing consumer marketing effort creating increased aware ­ness of Hunter Douglas corporate commit ­ment to the cause as well as the superior energy-saving benefits of its products. The Process of Human Resource Planning in the Organisation Manpower Planning Manpower planning is a process of getting the right number of qualified people into the right job at the right time. It is a system of matching the supply of people internally, who are the existing employees, and externally, potential talents to be hired or searched for, with job openings which the Group expects to have over a given time frame. This planning requires the human resource departments in the Group to prepare an inventory of skills and talents already available as well as coordinating and controlling various activities in the Hunter Douglas Group. Manpower planning involves reviewing current manpower resources, forecasting future requirements and availability as well as taking steps to ensure that the supply of people and skills meets demand. It utilises the concept of planning to visualise how the Hunter Douglas Group can go through the allocation and control of its manpower resources in a better manner. It is also a tool for higher management to equip themselves with the necessary data on its human resources available immediately within the Group and from outside, when the need arises to meet markets demand. Manpower Planning Model Forecast Demand Forecast Supply Considerations: Internally Product/ Service demand Staffing tables Economics Balance Supply and Demand Markov analysis Technology Skills inventories Financial resources/ limitations Recruitment (Shortage) Management inventories Absenteeism/ turnover Full-time Replacement charts Organisational growth Part-time Succession planning Management philosophy Recalls/ transfers Overtime Externally Techniques: Outsourcing Demographic changes Trend analysis Reductions (Surplus) Education of workforce Managerial estimate Terminations Labour mobility Delphi technique Layoffs Government policies Leave without pay Unemployment rate Outplacement Demotions Retirement Factors Economic Competition Government action Organisational Divisional Skills and Historical Data Objectives Department abilities Nature of company Objectives required Skills Inventory Net human resource Types, numbers, requirements Human Resources Negative: Layoff, terminations, resignations, retirement Manpower planning, as observed in the Hunter Douglas Group, consists of the following steps: Identify the Groups objectives and strategies which are stipulated in the business plan and from the strategic planning processes of the companies within the Group. Determine the impact of the organisations objectives on specific organisational units. For this purpose the cascade approach can be used, whereby the organisations long term strategies are translated into the shorter term performance objectives and time schedules per division and department. Define the skills, expertise and total number of employees (demand for human resources) required to achieve the organisation and department objectives by using the different statistical methods and managerial estimates. Perform an analysis of the Groups current human resources. By doing a skills inventory will shed light on the number of current employees in terms of their different competencies, skills, training levels, qualifications, work experience, etc. Determine the additional (net) human resource requirements in light of the Groups current human resources. Develop action plans to meet the anticipated human resource needs which may include a comprehensive succession plan for each department, resultant recruitment strategies, the design and implementation of managerial development and other training programs, making available bursary schemes for current participants who may eventually fill scarce positions, designing compensation packages to attract and retain quality staff. The key activities of Human Resource Management carried out by both line managers and the Human Resource practitioners in the Hunter Douglas Group are: Organisation Organisation structuring: developing an organisation which caters for all the activities required, groups them together in a way which encourages integration and cooperation. Job design and role specification: deciding on the contents of the jobs which involve the employees duties and responsibilities and the relationships that exist between job holders and other employees within the Hunter Douglas Group. Organisational development: stimulating, planning and implementing programmes designed to improve the effectiveness with which the organisation functions and adapts to change. The employment relationship Improving the quality of the employment relationship Creating a climate of trust and self propulsion Developing a more positive psychological contract Achieving a highly committed organisation Resourcing Human resource planning: assessing future people requirements in terms of both numbers and all levels of skill and competence. Formulating and implementing plans to meet those requirements through recruitment, training, development, etc. Recruitment and selection: obtaining the number and type of people the organisation needs Performance management Getting better results from the companies, teams and individuals by measuring and managing performance within agreed frameworks of objectives and competence requirements; assessing and improving performance. Human resource development Organisational and individual learning Skill improvement through systematic approach to training Reward management Job evaluation: assessing the relative size of jobs as a basis of determining internal relativities Pay: developing and administering pay structures and systems Non-financial rewards: providing employees with non-financial rewards e.g. recognition, increased responsibility and opportunity to achieve and grow. Employee benefits: providing benefits in addition to pay which cater for personnel security and personal needs Employee relations Employee relations involving managing and maintaining formal and informal relationships with trade unions and their members Employee involvement and participation which means sharing information with employee and consulting them on matters of mutual interest Communication: creating and transmitting information of interest to employees. Health, safe

Essay --

Liam Connelly Final Project Golden Age of Greece Thermopylae and the 5,200: an Analysis of Creative License in Film There is perhaps no last stand than the famous 300 Spartans at Thermopylae who held the massive Persian army for three days in a narrow mountain pass, nearly two and a half millennia ago. When the movie 300 premiered, I was beginning to appreciate military history and I found the story of these hopelessly outnumbered Greek patriots absolutely riveting. I had known that more than a little creative license was taken after seeing some of the more fantastic scenes but some of the important historical nuances were lost in the depiction. My objective today is not to pedantically nitpick every anachronism and erroneous fact, but simply to discover why the filmmakers augmented the history with them. My primary source for comparison is Herodotus’ Book VII of The Histories, in which he describes the background and facts known to him about the battle itself. The origin of the 5,200 from which this project takes its name is the fact that Herodotus counts not only 300 Spartans but at least a full 4,900 other troops from other Greek regions who fought against overwhelming odds to hold the Persians at bay (Herodotus, 511). While the Spartans may have earned the lion’s share of the glory for their self-sacrifice, the 4,900 or so other soldiers deserve a place in this epic tale of courage and discipline. The primary formation of Greek infantry is the hoplite phalanx. Each hoplite’s hoplon, or shield, protected the man to his left and long spears gave the ranks behind the first allowed them to bring to bear a wall of bronze spears in front of them. The phalanx is a strong formation but it is vulnerable to flanking maneuvers, ... ...eks doesn’t need any tweaking or embelishments; it’s already extraordinary on its own. Indeed, nearly every genre of film audiences love today can be found in the stories of Greek dramatists, myth, tradition, and history, from romance to comedy and war. There’s a rich cultural well waiting to be drawn upon by other filmmakers to tell the story of Greece in her finest hours. I hope more directors discover that. Until then, I’ll remember the 300 as they were, not what I’d like them to have been. Works Cited Herodotus. The Histories. Trans. Aubrey De Selincourt. Ed. Betty Radice. Middlesex: Penguin, 1954. Print. Miller, Frank. Interview by Steve Daly and Entertainment Weekly. 13 Mar. 2007. Snyder, Zack, dir. 300. Prod. Gianni Nunnari, Bernie Goldman, Mark Canton, and Jeffrey Silver. 2007. Warner Bros, 2007. DVD.

Eastenders. How does your chosen text attract its audience? Essay

Soap operas attract its audiences in many different ways and use a lot of tactics to keep their viewing going up. Audiences are so important to media because without them, there would be no media. So this is why many different types of media use specialist ways to keep their audiences engaged to help media progress. One of the soaps that has being focused on is Eastenders. Eastenders Is a soap that is shown four times a week on bbc1. It is based in London’s east end. It included a wide range of characters and storylines. One of the soaps intentions is to deal with controversial social issues and Eastenders likes to see itself and as pursuing ‘documentary realism’. It does not have a naturalistic mode and can shift from melodramatic or to sitcom. Eastenders uses a lot of realism within its story lines so that the audience can relate back to the story lines. But it is misleading to see Eastenders as ‘representing real life’ as it does include unrealistic things i.e. characters coming back to life from death. This piece will look at the different way Eastenders attracts it audience on a regular basis. Eastenders doesn’t have just one target audience it has a mass audience which means any gender, race , age, religion and class can watch it as it has many diverse characters with in the soap and different types of target story lines. These story lines can be seen as some audiences maybe relate to the story line and others can be educated by them. Audiences can identify with Eastenders characters in a self image as they include many different image groups such as Goths, suited characters, casual etc†¦ It also includes different ages and storylines to go along with these ages groups like starting school, going to university, retiring so audience that match these storylines can relate to this. Different classes are also used as characters, from grade A (upper class) to grade E ( lowest class) as within the soap its has doctors, lawyers etc†¦ and among that it has unemployed people, students. So it isn’t specifically for one class grade. Families are used as well as usually in soap operas they have 3 or 4 families and in Eastenders most of the characters are part of a family and the family live on the square. Families are a good way to attract as they seem relatively real life as the storylines include arguments, death, wills, new born’s, divorce etc.. and can relate to these storylines and/or help them come to terms with there own family issues. Different classes are also used as characters, from grade A (upper classes) to grade E ( lowest class) as with in the soap its has doctors, lawyers etc†¦ And among that it has unemployed people, students. So it isn’t specifically for one class grade. Many cultures and nationalist are included within the characters so it isn’t just aimed at one certain group of people. The codes and conventions of Eastenders is very important and it keeps the audiences hocked. It is a serialised drama that is on four times a week and runs week-in, week-out, all year round. It features continuous narratives dealing with domestic themes and personal or family relationships and will have Three, four or even five storylines and they will progress during any one episode, with the action switching between them. As one narrative is resolved, another completely different one with different characters will already be underway.. Eastenders also has a well-known theme tune and intro sequence which rarely changes throughout the history of the soap which over the years audiences become more familiar with ( it has been rumoured that pets are even familiar with it!). There is a limit to the number of characters available at any one time on screen but this allows the soap to focus on a smaller number of characters which then allows more time to be spent on each character, so that the audience knows them better and the storylines can be more detailed and involved, as well as being more numerous over time. The plots are open-ended and usually has a multiplicity of which interlinked in an episode ( metanarrative). The storylines in these cases run parallel. But episode will undoubtedly end with a ‘cliff-hanger’, which is a tense and suspenseful, un concluded piece of dialogue or action when But with the ending, it will come to some kind of conclusion as well as a cliff-hanger such as ‘ Billy’s dead’ which concludes that the character is dead but still raises up questions of’ why, when, where etc..’. The location of Eastenders is set around a small, central area ‘Trafalgar square’. And somehow the characters are all connected through either, relationships, arguments or history such as Phill Mitchell used to bully Ian Beal as school over 20 years ago and now you still see his subliminal control over Ian. Eastenders often have special episodes for events in the real world such as Christmas or the Millennium and even just an round up to a storyline such as ‘ who killed Archie (( an hour long special)). Such episodes are often referred to as ‘soap bubbles’. Eastenders and largely British soaps most often feature common, ordinary, working class characters, in contrast to American soaps, which tend to deal with richer, flashier, more fantasy-inspired characters, reflecting the preferences of their respective target audiences. As Eastenders has such a broad range of characters, it has a broad range of representations.

Equal opportunities for all in employment Essay

1. Do you think that legislation is useful in ensuring that there are equal opportunities for all in employment? There has been a gradual reduction in discrimination through the last century, legislation past by the government in numerous acts have acted to reduce discrimination in the work place. The Equal pay Act 1970, The Sex Discrimination Act 1975 and the Race Relation Act 1976 are the main legislation that reduce discrimination. The Equal Pay Act 1970 ensured that men and women get the same terms and conditions for working a comparable job. Previous to this there were many employers paying women less for doing the same amount of work as a man. The Sex discrimination Act 1975, made it illegal to discriminate in employment on the grounds of sex and martial status. This act also brought to light direct discrimination; where someone is treated less favourably than a member of the opposite sex; and indirect discrimination; where a particular requirement apparently treats everyone equally but has a disproportionate effect on a particular group; the required must also not be justifiable (Bratton & Jones 1994). The Race Relations Act 1976 made it unlawful for employers to discriminate on grounds of race, colour, nationality and ethnic or national background. This was in an effort to reduce racism especially in the work place. These pieces of legislation are in an attempt to provide ‘equal opportunities’. Employer should only make decisions based upon the person’s ability to do the job. Though the government tries to ensure equal opportunities by giving out legislation that is encouraging, equal opportunities relies on good working practice. This is highlighted in job analysis where a person specification must not be more favourable to men than women. Advertising must not discriminate on grounds of sex or martial status, ‘sales person’ as appose to ‘salesman’. Interviews and selection must not ask discriminating questions such as whether a woman intends to have children. In conclusion legislation goes a long way to helping equal opportunities, and some cases (Grieg V Community Industry (1979), Gubala V Crompton Parkinson Ltd (1979)) have been brought against employers for discrimination. But real equal opportunity relies on the employer’s good practice of this legislation (Pendlebury 1996). 2. Is positive discrimination a worthwhile policy for an organisation and for society in general? Is there an overriding justification for positive discrimination? Positive discrimination is only worthwhile when used to dismiss preconceptions. Ethnic groups do not go into the police force generally for fear of racism and discrimination. UK police have a policy of encouraging recruitment from ethnic groups. This is to help represent society, which is multi-cultural; therefore enforcement officers should also be multi-cultural for an equal representation. Though positive discrimination must not be confused with or lead to preferential treatment on the basis of tokenism e.g. everyone past the recruitment test except for the woman, therefore we re-test or just allow her in anyway, as we need a woman. In politics, the House of Parliament is meant to be a representation of Great Britain’s society this is not the case. The majority of the House of Parliament is middle-aged, white and male. Steps have been made to positively discriminate to attain a more un-biased representation of the population. In this case there is an overriding justification for discrimination to help the young, women, ethnic groups into the House of Parliament. 3. Why is the interview such a popular method of selection, and what are its advantages and disadvantages? The interview is the most popular method of selection because it allows much more detail than any other form. Questions can be posed and the responses gauged as they are given. The advantages of the interview are that it has direct face-to-face communication. A rapport can be built up between candidate an interviewer; giving a relaxed atmosphere and more natural answers. The interview can be used to find out specific details crucial to the job and the candidates ability in this area. The candidate is less likely to exaggerate face-to-face than they might on an application form. An interview generally outlines what the candidate wrote on an application form. It is the best method of getting an accurate prediction of work performance. The disadvantages of a interview is that the candidate can deceive the interviewer in specialist areas that the interviewer knows nothing about e.g. the candidates knowledge of internal computer circuit boards, the interviewer might not know enough information about them to tell if the candidate is really the right person for the job. The interviewer’s perception may be selective, s/he may be racist, and this lack of objectivity may go unnoticed. A rapport with the candidate might cloud the interviewers objective judgement. An interviewer might dismiss a candidate on first impressions or stereotyping and then spend the rest of the interview confirming their decision. Or the halo effect where a smart dressed candidate distorts later judgements. The interviewer can make a logical error just because the candidate has not held down a job for more than six months doesn’t mean they won’t this time. Interviews place more emphasis on the negatives rather than the positives. Inexperienced interviewers might make errors of judgement and bias the results (Chambers 1997). 4. Analyse the problems associated with psychometric testing, and the underlying assumptions on which this selection procedure is based. Psychometric testing has a number of drawbacks: There is not always a direct relationship between the candidate’s performance in the test and their ability in the job. The job situation may be very different from the artificial test scenario. The interpretation of the results is usually complicated requiring training and experience. It is highly subjective, which belies the apparent scientific nature of the approach. Individual psychometric tests have their own drawbacks; an aptitude test for arithmetical ability would need to be constantly revised to ensure that later applicants would not know its content. Personality tests are often misleading as applicants try to guess which result will be viewed most favourably. Intelligence tests do not usually take into account different cultures and attitudes, which affects their chances of scoring well. It can be very hard to test for obscure traits such as maturity and creativity. It is difficult to erase bias from tests. Many tests are completed better by men than women, tests are usually designed by men this influences the make-up of the test. It is hard not to discriminate against race or sex in particular aspects of the testing. The underlying assumption is that all applicants test on fair and equal terms. If an applicant’s mother is ill in hospital this will weigh on the applicants mind and may distract them in the test. The best applicant may be having an off day, while the worse applicant might be on top form. Rewards Management 1. Analyse the connection between motivation and pay using three mainstream motivation theories. Herzberg’s two factor model of motivation claims that money is a ‘hygiene factor’ which means it is a dissatisfier if it is not sufficient, however money is not a potential satisfier or positive motivator. Herzberg said that money’s impact on favourable feelings is short term, while not enough pay produced long term unfavourable feelings. Adams’s Equity theory of motivation argues that satisfaction from pay is related to the employee’s perception. This is the amount of effort they put in for the amount of pay they get compared with the ratio of others. Expectancy Theory states that motivation will be strong if individuals can expect their effort to produce worthwhile rewards. Armstrong & Murlis (1998) say that ‘the greater the value of a set of awards, the higher the probability that receiving each of these rewards depends upon effort, the greater the effort that will be put forth in any given situation.’ For example to get a bonus of à ¯Ã‚ ¿Ã‚ ½100, they may have to reach certain targets, if they think the effort they have to put in would match the à ¯Ã‚ ¿Ã‚ ½100 they will. Pay is very important to people because they rely on it to satisfy their basic needs. It is also a sign of their worth, it can therefore improve self-esteem and thus motivate them. Pay is the key to attracting people to a new job although other benefits may also be a factor pay is the most crucial. Employees will make comparisons between themselves and other employees, which will relate to equity and fairness. If they feel they’re not being paid enough they will leave, or work to attain a pay-rise. Pay can motivate (Armstrong & Murlis 1998) but to achieve lasting motivation attention has to be paid to other non-financial motivators. 2. When considering their reward systems management and employees will have differing priorities. What might these priorities be and why do they differ? Managers want to increase productivity by motivating their staff to get as much work out of them as possible. Employees on the other hand want as much money and benefits for doing their work as they can get. This produces a common ground on which employers and employee’s can negotiate. Employees want to maximise their rewards for working which affects their standard of living and their lifestyle. The organisation wants value for money from its employees, to attract and retain staff, to gain commitment and improve performance, which affects profitability and cost-effectiveness. Employees are looking after themselves and want rewards for doing as little work as possible. Employees are concerned that for putting a certain amount of effort in they get a justified reward. Management are concerned that the employee put in enough effort to deserve the award. Sale targets are a good example, if the employee meets the managers requirements they get a bonus (Armstrong & Murlis 1998). 3. What do we mean by differentials and relatives, and why are they important? The pay structure must provide appropriate differentials between ranges to reward significant increase in job size by moving a job to a higher grade. This means that there must be a meaningful pay increase with an increase in workload. If there is not sufficient differential between ranges of pay, then some workers will become borderline and frequent re-evaluations will be required. In a chain of command the pay is highest at the top and lowest at the bottom. Before being able to move up the chain, the length of the link must be overcome. Their needs to be at least a 10% pay rise for going from one link of the chain to the next, despite small pay rises as the employee moves up the link. Internal Relatives can be monitored by looking at the differentials that exist between groups of employees. If it is felt that because of changing roles that the pay does not reflect the new job size, investigations can be conducted to rectify the situation. When looking at pay for an employee, comparisons must be made on other organisations (monitoring external relatives). This is the competitive stance it has with other organisations; this might be matching others, more or less. It is important for managers to look at the pay differences in their own staff to see whether they aren’t being treated fairly; not being paid enough for the work they do compared to another employee. If the employee’s feel there is not enough pay rises to accept extra work they will not. If there is not sufficient differentiation between stages of the chain of command they will not be so keen to advance upon it. Also if employees of McDonalds employees learn that Burger King is relatively paying an extra pound per hour more, they will try to defect to Burger King. (Armstrong & Murlis 1998) 4. What changes has the development of HRM brought to management of reward systems? Are these changes beneficial to employer and employee? Armstrong & Murlis (1998) claim that Reward Management philosophy evolved in accord with many aspects of HRM philosophy. This is emphasised by treating people as assets to be invested in, this is HRM philosophy being incorporated by rewards management. By rewarding people; putting money in; this should get greater productivity; getting more out. Demonstrated by gaining employees commitment to the objectives and values of the organisation. Through strategic integration by incorporating HR issues into strategic plans and ensuring that the various aspects of HRM cohere and are mutually supportive. Lastly HRM has enabled employees to fulfil their full potential and to deliver their maximum contribution to the achievement of organisational goals. These changes really benefit both the employee and the employer, the employee gets more out of rewards management, while the employer recognises the employee as an asset. HRM tries to bring the goals of employers and employees closer together, by involving the employee more with the business increasing his loyalty while getting more out for he employer (Armstrong & Murlis 1998). Restructuring of Work 1. Why might the structure or design of work be important for the individual worker and for the organisation? The structure or hierarchy of work may help aid communications from the top level of management down to the lowest worker. An organisation with many layers of hierarchy or along chain of command will have difficulty in communications between top and bottom men. Communications from the top will go through many layers and tend to distort as the message is past on like Chinese whispers. Communications from the bottom will take ages to reach the top if they ever do. This is why a process of delayering has been happening in many UK businesses to reduce the levels of hierarchy to around four. Clearly defined aims and objectives help to ease systems of communication between different parts of the organisation. Rolex want to be perceived as a luxury brand, this is their aim and objective. Knowing this their marketing department is not going to do a cheap and tacky advert e.g. Pot Noodle. A good structure will help to keep all aspects of the organisation working in the same direction, for the organisations goals. To have a good structure is important to eliminate mistakes and therefore not waste time and money. 2. Explain the limits of taylorism as a job design strategy. Fredrick Taylor’s technique of scientific management is based upon the division of labour. This was done by taking a complex job and splitting it into its component parts, then train employees to carry out a single task in the most efficient way. This is in effect a production line with each worker doing a bit more to the product. The drawbacks of job design by task fragmentation are that workers experience extreme repetitiveness. Doing a task with little mental stimulation will result in daydreaming and not paying attention as a result of social interactions and diversions. This can lead to accidents and errors in the task. Stress is related specifically to high-workload, low discretion jobs. Symptoms include nervous tension, withdrawal and low morale; this will tend to affect performance. Motivation will suffer as a result of dissatisfaction with the work and extra efforts will need to be made by the managers. The simple tasks will also build walls between workers and management, as the workers tasks are perceived theirs and under the control of the manager (Mullins 1999)(Marcouse 1999) 3. â€Å"Job rotation, job enlargement and job enrichment are simply attempts by managers to control individuals at work†. Discuss. Job rotation involves workers changing jobs from time to time. This could mean moving down a production line or from one department to another. This should reduce boredom and give the employee a wider variety of skills and understanding of the business. An employer will also gain from a more widely trained staff, as it allows for staff being ill and having trained employees who can take over. Although rotation might keep the worker interested, the time spent for the worker to learn new skills in each department would counter balance the gains in productivity. In addition moving workers from one boring job to another equally repetitive is unlikely to motivate them. (Hall, 1997) Job enlargement gives employees a chance to do a number of small-related tasks as appose to just one repetitively. For example they might be able to construct the whole bicycle, not just the handlebars. This is meant to reduce boredom as the employees have a wider variety of tasks to do and encourage satisfaction with a sense of closure. However in contrast it is argued that it reduces efficiency because of a fall in productivity from carrying out a greater number of tasks. Many workers also resent this because they prefer doing a singularly boring repetitive job so they do not need to concentrate as much. Job enlargement works better within a group situation, where each worker has specific jobs and job rotation can take place. (Hall, 1997) Job enrichment is designed to give individuals a greater freedom and feeling of responsibility. It focuses on intrinsic satisfaction; by giving employees authority over planning and execution of a task they should gain a greater sense of achievement upon completing the task. It is a more complex and challenging job that should develop their unused skills and encourage them to be more productive. Job enrichment isn’t without its problems though, workers who feel they are unable to complete the required tasks will not react positively to it feeling they have been forced in to it. Also not all employees will react in the same way feeling they should be paid more for the extra responsibility. (Mullins, 1999)(Hall, 1997) All these techniques of increasing productivity are designed not to cost the organisation any more money. In some ways it is managers just manipulating the workers, by changing their work patterns in a way to increase output. Job enrichment however gives the employee a sense of responsibility, lessening direct managerial supervision. But ultimately these techniques are used by managers to get the workers motivated and as productive as possible. 4. We are said to be living in a post Fordist era. What does this mean and how, do you think this came about? With so much hostility to Taylor’s scientific management, despite its benefits for employers, it had to be dropped. However the principles have evolved into a more acceptable model mainly incorporating job enrichment. The development of mass assembly line work was invented by Henry Ford in 1913 (Fordism); this took many of Taylor’s principles. This has been moved on from in an effort to try and increase motivation and productivity. Littler and Salaman (1984) listed five points of good job design: – 1. Closure – finishing a product or process 2. Assuming responsibility for quality control 3. Job flexibility is enabled by allowing training in different skills 4. Self regulation of the speed of work 5. The job structure allows social interaction and a degree of co-operation among workers. (Bratton & Gold 1994) Since this there have been three broad types: job enrichment, reorganisation of assembly lines and Japanese-style job design. Job enrichment as above is concerned with rotation and enlarging among others. The reorganisation of assembly lines has been associated with increased product differentiation in highly competitive consumer industries and unstable labour relations. This creates more flexible work structures in order to accommodate more rapid product changes. Japanese-style job design has three main elements: flexibility, quality control, and minimum waste. Businesses now tend to use one of these three techniques in the post-fordist era this has come about as an evolution of techniques and trial and error. Scientific Management didn’t work but lessons were learnt from it and are still applied today. The Concept of HRM in Transition 1. Should human resources be dealt with any differently from other resources? Justify your answer by referring to the managers control function. Human resources need to be dealt with differently than other resources; otherwise they’ll just leave the job. To ensure against this Human Resource Planning is carried out, this will include how to motivate staff, how to develop an organisational culture and planning how to support or develop employees e.g. training. Human resources are not like raw materials where they are purchased and used, a constant understanding is needed. The management want to have as flexible workforce as possible; this means training staff so they become multi-skilled. This can allow job rotation and covering other employees in the event of illness (Hall, 1997). 2. Discuss the four key elements of the Storey Model of HRM The four key elements of the Storey model 1992 are: Beliefs & Assumptions, Strategic Aspects, Line Management and Key Levers. The Beliefs & Assumptions of HRM are Unitarist, the differences between PIR and HRM are that HRM tries to instil commitment and trust in the employee looking to go ‘beyond the contract’. Therefore employees should be carefully selected and developed (Bratton & Gold, 1994). The Strategic Aspects are central to HRM, always trying to think of the business and the consumer. HR policies should be integrated into the business strategy – stemming from it and even contributing to it (Storey, 1999). The Line management is concerned with the critical role of managers. This is because HR decisions are crucial to a business and too important to be left to specialists alone (Storey, 1999). As appose to needing specialist key managers HRM allows the general managers as key players in HR issues. The Key Levers according to Storey (1999) are that: managing culture is more important than managing procedures and systems; integrated action on selection, communication, training, reward and development; and restructuring and job redesign to allow devolved responsibility and empowerment. 3. Evaluate the possible experience of working in an HRM environment, as opposed to a Personnel environment. Torrington and Hall state that the nature and degree of difference between personnel management and Human Resource Management as remaining ‘largely matters of opinion rather than fact, and the similarities are much greater than the differences’. Personnel management is ‘workforce-centred’, directed mainly at the employees. Although a management function, personnel are never totally identified with management interests. Personnel managements underlying theme is that workers have a right to proper treatment and to make sure this is the case in manager-worker relationships. HRM is ‘resource centred’; the main aim is to plan, monitor and control rather than mediation as in personnel. HRM is directed mainly at management needs for human resources to be provided and deployed. The underlying theme is that human resource management is much like any other aspect of management and an integral part. This means that it should not be separated, and only handled by specialists (Mullins, 1999) In a Personnel management organisation there can be tension between managers and workers, despite the personnel management intervening. The worker seeks to maximise his wages and rewards, while the employer wants to reduce costs, as they are a drain on profits. In a HRM organisation the employee should feel more involved and therefore be aware of the consequences. HRM also allows a more flexible workforce, which can be deployed more cost effectively than an inflexible one. 4. How, if at all, has the HRM allowed managers to increase organisational efficiency? If managers get better motivate their staff then they will work more efficiently and productivity will rise. Alternatively they might produce a higher quality piece of work. Storey (1999) says that it has become widely accepted that motivation is beneficial to the organisation. If human resource management encourages motivation of employees, if this is successful then efficiency will rise. However a definite link between a satisfied workforce and improved performance has never been proven. There is no reason for a workforce to be satisfied if it isn’t relevant to organisational efficiency or effectiveness other than for human reasons. HRM managers who train their staff get a much more flexible workforce allowing them to be deployed in the best way to reduce costs. HRM managers are much more likely to train their employees as a workforce gaining skills which can be used in a greater cross-section of the business. If last minute orders come-in it is much easier for HRM managers to deal with as they are more flexible than Personnel in contrast who couldn’t make last minute alterations. This makes HRM a much more effective and efficient style of management.